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Top 7 Reasons You Should Promote Your Business with Neighbourhood Mail
There is no concrete rule that says how often a small business should send out neighbourhood mail (formerly called unaddressed admail by Canada Post). This obviously depends on your budget and your goals. However, if you only do a mailing once every year or every...
Is Direct Mail More Effective Than Digital Advertising? Direct Mail has some advantages.
Direct Mail Study Show's Value of Direct Mail A neuromarketing study validated Canada Post’s hypothesis that direct mail is more effective at driving consumer action than digital advertising. Their study shows compelling reasons to introduce direct mail into your...